Klaviyo For Authors
Unlock the power of Klaviyo to grow your audience and boost book sales. This course equips self-published authors with actionable strategies for effective email marketing for direct sales readers.
Welcome To The Course
Direct. Let's Talk About It.
Klaviyo Newsletters vs Traditional Newsletters
Setting Up Your Klaviyo Account
Connecting Klaviyo With Shopify or Similar
Setting Up Universal Content
List vs Segments
Building Simple Segments
And vs Or
Building Layered Segments
Campaign Planning Feature
Writing Compelling Campaigns - From A Template
Writing Compelling Campaigns - From Scratch
Campaign Audiences
A/B Testing and Scheduling
An Introduction To Flows
Building A Welcome Flow
Building A Sunset Flow
Building A Post-Purchase Flow
Building A Form
What Is Suppression And When To Sunset
A Guide To Klaviyo's Powerful Analytics
Klaviyo needs its own strategy and system. I'll teach you how to navigate this platform, but also use it to sell more books!
Create campaigns that covert to sales.
Build flows that move your readers deeper into your brand.
Segment like a segmenting master.
Strategically set yourself up for success.